![]() ![]() ![]() Go Global Retail - which owns the children's wear brand Janie and Jack - was initially interested in keeping Buy Buy Baby stores open, but the number of locations it was interested in saving has since dwindled to about 20 stores, if any at all, CNBC previously reported.ĭirect-to-consumer online registry Babylist has submitted a bid to acquire some of Buy Buy Baby's assets, such as its domain name and trademark, but opted out of bidding for its stores, CEO Natalie Gordon previously told CNBC.Įarlier this month, won the auction for Bed Bath & Beyond's assets and purchased the banner's intellectual property and digital assets for $21.5 million. Sixth Street Partners did not respond to CNBC's request for comment. It's unclear if the offer will go beyond the intellectual property assets. "There's not a profitable model where you only have 10 stores or 40 stores," a person with knowledge of the matter previously told CNBC.īed Bath & Beyond did not respond to CNBC's request for comment.Ī credit bid from pre-bankruptcy lender Sixth Street Partners, which could team up with an e-commerce platform, is considered a top contender, some of the people said. The expenses behind running the stores, such as leases, overhead costs and salaries, make it difficult to reach profitability if a buyer acquires only a fraction of Buy Buy Baby's doors along with its intellectual property. Some prospective buyers considered keeping stores open.īidders interested in purchasing Buy Buy Baby and operating its brick-and-mortar stores and online presence would need to purchase the bulk of its 100-plus locations to reach profitability. It attracted interest from numerous bidders both before and after its parent company declared bankruptcy. The banner, which sells baby goods such as strollers, clothes and cribs, has long been considered the crown jewel of Bed Bath & Beyond's assets. The move, considered unusual in the world of bankruptcy, allows Bed Bath & Beyond to boost bids for its Buy Buy Baby chain as doubts grow about what, if any, offers will come in, some of the people said. The decision to split up the bidding comes after the retailer held separate sale proceedings for its Buy Buy Baby and Bed Bath & Beyond banners. If Bed Bath & Beyond receives a higher offer for the entire banner than it gets for the intellectual property, that bidder could be selected and supersede the winner of Wednesday's auction, the people said. That bidder and other suitors can participate in the second auction. The failed home goods retailer is planning to host a separate auction, potentially Thursday, where buyers can submit bids to keep Buy Buy Baby and its stores running, said the people, who weren't authorized to speak publicly on the matter.Īn initial winner will likely be chosen during Wednesday's intellectual property auction. Personal Loans for 670 Credit Score or Lower Personal Loans for 580 Credit Score or Lower Best Debt Consolidation Loans for Bad Credit ![]()
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